A music industry promotions manager finds publicity opportunities for performers. Their clients may include solo instrumentalists, singers and bands, or for live music venues.
The role of a music industry promotions manager may involve:
- Building a network of contacts in the music industry to help them promote clients
- Publicising client's work - for example, new CDs and videos, or tour dates
- Arranging publicity events such as press, TV and radio interviews
- Promoting clients' work to the broadcast media
- Organising tours
- Advising clients on the best timing for releasing a new single or album
- Listening to new performers and deciding whether they have the right sound.
